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kpop idol research. Citing from Rekorea Brand reputation index is an index derived from big data brands and analyzed by consumer behavior which is classified into participation value communication value media value and social value. Which Kpop female idol is the most popular this month.
AKP STAFF In 2019 a lot has been going on in the K-Pop industry so its only natural that K-Pop idols appear in more Google searches. Which Kpop male idol is the most popular this month. It surveyed a total of 92 idols 45 male and 47 female.
Then at 2 there is BTS J-hope and EXO Kai at 3 followed by BTS V at 4 and BTS Jungkook at 5.
This research aims to emphasize the participatory behaviors of K-pop fans for enabling to rethink the Korean Waves value and for increasing cultural contacts based on the case of the Philippine Kpop Convention Inc. It surveyed a total of 92 idols 45 male and 47 female. Through brand reputation analysis it is possible to find out who where how how why and how to talk about a brand. On January 20 Ilgan Sports a popular Korean newspaper in Seoul did a special survey of idols called Idol Research.